Posted: 05 Mar 2008 09:07 PM CST
Weight loss companies are incessantly building wealth and dieters are only getting skinny in their wallets. Americans alone waste over $35,000,000,000 a year on weight loss solutions. Before you cough up your hard earned cash for the most recent weight loss miracle medication consider the general population’s success rate. Only about 5% of the 50,000,000 Americans who dieted last year managed to lose weight and successfully keep it off.
From magical calorie burning pills to fat melting vaccinations, dieters are loosing everything but the fat. So the next time you’re tempted by the latest and greatest weight loss craze, ponder these 5 reasons why it’s almost certainly far from great.
- Scientifically Proven Does Not Mean Practically Applied – Just because some doctor endorsed a weight loss product does not mean it works. Who is this doctor anyway? Is he a PhD of medicine or a PhD in marketing? Is he actually a real doctor or does he just play a doctor on television? How was the product proven and what scientific standards were used in the testing baseline? Don’t believe the photos either. Have you ever wondered if the “Before” and “After” photos were taken in the opposite order?
- Most Promotional Weight Loss Ads are Complete BS – A few years ago the Federal Trade Commission released data on an analysis they performed involving 300 weight loss related advertisements. “The analysis showed that nearly 40% of the advertisements collected contained at least one representation that was almost certainly false” and another 15% that was likely to be false or imprecise.
- FDA Approved Does Not Mean Safe or Effective - Do you really think the U.S. Food and Drug Administration has sufficient resources to accurately evaluate every dietary product proposed to hit the market? They don’t, and there is no feasible way they ever will. A considerable percentage of the weight loss products on the market are classified as dietary supplements. Under the active Dietary Supplement and Health Education Act of 1994 producers of dietary supplements do not have to verify that their product is effective, safe or at all healthy prior to placing it on store shelves. Sometimes somebody has to become very ill from a dietary supplement before it even becomes a “blip” on the FDA’s radar.
- “Too Good to Be True” Means “Stay Fat and Become Broke” – The old rule “if it sounds too good to be true, it is too good to be true” is 100% applicable to all weight loss products and dietary supplements. Remember, your body is an organic machine that operates by an intrinsic set of laws. There is no possible way to alter these laws without experiencing extremely unmistakable and counterproductive side effects. Most quick fix weight loss products do nothing more than soak up your cash and leave you stranded with more health problems than when you started taking them.
- You Don’t Need a Product, You Need a Lifestyle Change – Even when a truly safe weight loss product is invented it only provides a temporary fix to an enduring lifestyle dilemma. Over the last two decades thousands of new, trendy weight loss and dieting products have cycled in and out at your local health food store. If any of them really worked as promised, the cycle would have ended years ago and the health food stores would be a lot smaller. The truth is none of these products will ever work as promised because, with or without a product, a healthy lifestyle change is required to create and maintain a healthy, lean body. If you do not eat nutritious food in moderation, exercise regularly and get enough sleep you will never lose weight and your body will never be healthy.
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I'm a subscriber to their blog and it's one of THE most informative blogs I read.
The very last sentence of their article is the entire POINT. That's it pure and simple.
I purchased a workout DVD today instead of makeup at Ulta today. Go figure! But I have enough makeup and that's not going to help me be fit. Mentally fit because I feel confident looking my best. But the DVD is from the Firm exercise DVD's and I am an avid collector. Oh, and yes, I do the workouts. :D And I know that just by buying it and just by owning doesn't mean that I'm healthy. I have to use the damn thing!!!!
That's what it takes for me. What does it take for you?